Factors important in analysing a company include the performance of the company, its business history, financial status, management structure, its plans and projections and, if offering new shares, how it plans to use the proceeds of the offering.  All of this information is provided in the company’s annual report or quarterly and audited annual financial statement, and, in the case of new offering, the prospectus.  These documents can be accessed from the company, ECSE-member intermediaries or on the ECSE’s website – ecseonline.com.